20 makeup tips for mature women

Lifelong learning is a pretty fashionable trend nowadays. Who thought it is true for makeup as well? Many changes come with age both in life and appearance. Women spend half of their life perfecting their makeup and then boom, they become older and their habits need some change too. Let’s check some tips on that.


Apply moisturizer before foundation. If you put on foundation without moisturizer, your skin will absorb the moisture from the foundation which might magnify wrinkles and dry patches.

Get A Good Concealer

Cover problem spots with concealer, not the foundation. If you try to camouflage everything with foundation, it accentuates wrinkles and doesn’t look natural. With foundation, less is always more.

Use Colors

If you always go with neutral tan and brown tones for your makeup, you can easily end up looking even older than your actual age. Adding little color can light up your face, making it look healthier and more youthful.

Less Is More

Choose a color that’s slightly warmer than your skin tone to counteract ruddiness and brighten dull, lifeless skin. Just be sure not to overdo it so your skin can still breathe and look fresh and healthy.

Shape Your Eyebrows

It’s normal if you’ve noticed your brows thinning out over the years, but sometimes all it takes is a little shaping and arching to make them look young and refreshed. Using a brow brush, lift your hairs up and outward, fill in any sparse hairs with light, feathery strokes, and set with a brow gel to keep it all in place.

Use A Sponge

You may be tempted to cover up every imperfection with foundation. Don’t. Pick up the foundation you need with the tip and apply it in dabbing motions on your face. You may need to blend it with your fingers, but the point is that it won’t look cakey or opaque.

Say Goodbye To Your Powder

Powders settle into your wrinkles, cling to facial down, and make you look older. Unless you have oily skin, you should definitely dump your powder box.

Curl Your Eyelashes

As we age, our lashes tend to droop, so curling your lashes will help open up your eyes, making them look bigger and brighter. Opt for a curler with strong springs for a lot of lifting power.

Glow In Gold

If you’re over 50, stay golden with a gold shaded foundation. Go gold in your foundation if you’re over age 50. Gold tones will neutralize redness, counteract that grey pallor, and make you look healthier and younger.


As we get older, we lose volume in our face, and contouring further accentuates this by enhancing hollows and narrowness in our complexion. Highlight and contour in reverse by applying a highlighter on the temple, tip of the nose, eyes, upper lip, and chin.

Apply Eye-shadow Base

Patting the tiniest dab of eye-shadow base or primer on the lids before your shadow will keep it in place. This is especially important if your lids have even the slightest wrinkles.

Opposites Attract

For eyeshadow, choose a colour that differs from your eye colour. This makeup trick will bring out the colour of your eyes. For blue eyes, wear a shade that has brown, copper, bronze, plum or terracotta tones. Enhance brown eyes with blues, purples and greens.

Apply Blush

A little bit of blush on the cheeks can brighten up your entire face and give you a healthy, youthful glow. Cream blush in warm pink and rose shades will work with most skin tones to create a pretty and natural look.

Brighten Up!

Even if you normally don’t wear makeup, conceal the darkness at the inner corners of your eyes. It will instantly brighten your entire face and make you look refreshed and well-rested.

Use An Eyeliner

Line the upper waterlines of your eyes with a dark waterproof color. will make you look fresh and awake.


Youthful skin has a natural luminosity, and the quickest way to fake it is by highlighting. This is one of the most important makeup tricks to have up your sleeve. It will deceive people into thinking you have a better (younger, healthier) complexion, just by the way the product picks up the light.

Wear Brown Eyeliner

Deep brown has the impact of black but looks less jarring. It gives you all the intensity, but in a more sophisticated, subtle way.

Use A Lip Gloss

Dab a bit of Vaseline or shiny lip gloss on the middle of your lower lip. This gives the appearance of a fuller mouth, which makes you look younger. Try to avoid dark colors, which make lips look smaller.

Learn How To Use A Lip Liner

Your natural lip line begins to fade as you get older and it makes it more difficult to keep your lipstick in place. Not only will adding some lip liner to the mix help keep your pout looking polished, but it can also help accentuate your lips’ natural shape.

Draw Faux Freckles

It may sound odd but it gives your skin a more natural look. Scatter them in a random pattern across your nose and cheeks, after you apply foundation.